Liberty makes high performance skis rooted in functional innovation and respect for the environment. Every material they use, design, and produce is done with the ultimate goal of elevating your experience on skis. Liberty skis perform so well because they are designed and built without regard to marketing hype or the latest trend. They test all our designs and materials themselves to see if they improve the way their skis ride in a variety of conditions. If they do not improve the ski experience, then they don’t go in their skis. A great example of functional innovation is their exclusive use of bamboo laminate cores in their skis. Liberty was the first and remains the ONLY ski company to use bamboo in all of their skis. Bamboo is strong, light, eco friendly, and gives skis a unique stability and liveliness not found with any other material. Bamboo helps you ski better. Combining unique designs and the best materials available, they hand build skis to exacting standards, allowing Liberty to offer the best warranty in the industry at 3 years. They hand select bamboo from southern China, edges from Germany, bases from France, adhesives from the US, high tech composites from Germany, topsheets from Austria and plastics from Japan to create the most fun and versatile skis available.
2006. After many, many months of testing, they finally had the right mix of materials and manufacturing skill to make great skis. Current COO Chris Sears wanders into HQ at exactly the right moment. Liberty wins accolades worldwide for their innovative use of bamboo coupled with progressive ski shapes. New models like the Jinx and the soon to be legendary Helix come out of our new factory to eager consumers. Liberty is a finalist for the ISPO Brand New Award and gets invited to Munich for the big show. They refine the bamboo laminate core and use it in all Liberty models. Liberty begins work on a new HQ in Avon, Colorado with much more space and beer on tap. Prototyping equipment is moved into the new space and we begin working on some really fat shapes that later become the Double Helix. They test skis with reverse camber, early rise and other shapes. Sales in Europe and Canada increase with skiers hungry for new shapes and technology not available from the traditional race-oriented brands.
2008. Liberty expands their line and increases production. New edges, sidewall material and topsheet are used. They continue to refine our products and get much-appreciated awards from industry magazines, including one from Freeskier that says the Helix “might just be the best all-around ski ever.” Liberty riders like Larose, Belanger, Hornbeck, Redd, Lesh and Fortin contribute to product design that is lighter, stronger and dialed in to progressive skiing styles. Skiing magazine features Liberty in a multi-page, feature article, contributing to their growing appeal to mainstream consumers.
2009. New lines (LTE, Genome, Bindings, Poles) and expansion of existing lines fuels excitement in their booths at ISPO and SIA. Orders roll in based on strong reviews, excellent customer service and aggressive pricing. Dealers are now finding them and want to be a part of the program. They are oversold by a large amount and have to scramble to arrange an emergency production run late in the summer to fulfill orders. Even with increased production, they can’t keep up and sell out in October despite a sour economic mood worldwide. The Genome is launched to great excitement and they make the necessary investments to handle greater production and shipping. They re-focus on quality as production grows and they institute new manufacturing methods and QC to deliver the level of product customers have come to expect from Liberty.
2010. Growth from their distribution partners and domestic markets means an expansion of lines and a rethinking of existing models. Liberty continues to innovate by developing new models with eco-friendly materials that raise the performance bar for twin tip skis. To their existing bamboo and poplar cores they add basalt fiber, naturally sourced topsheet material and radical new shapes, as well as new rocker/camber profiles. Rumors of another huge new ski circulate and new team members are added to help with a dedicated women’s line. To cope with growth, they hire a Sales Manager to help their rep staff service dealers. Excitement is high as they begin production of 2011 skis and start prototypes for 2012 product.
2011. Liberty solidifies their position as the leader in bamboo innovation with skis like the massive Mutant, and best selling Helix and Double Helix. They continue to refine rocker concepts and prove that even fat skis need to carve effectively. They begin production of the directional, metal-reinforced Variant ski, representing a new direction in their ski line and expansion into a wider market. Binding and pole accessory lines see strong growth. They hire Jake Ender as in-house creative director to help with increased artistic demands. The Antigen launches as their first rockered park/urban offering with a lower price point. They sell out in 2 months. Factory expansion and a new warehouse in the Netherlands help with production and delivery challenges.
2012. The year starts with dismal snowfall in most of North America and Europe, but sales remain good, and even increase in some areas. On the strength of the flat-tailed, metal-infused, Variant113, they launch the Variant97 to skiers eager for a narrower option. The all new Liberty Attack Alpine bindings are launched.
2014. 10 Years Deep! They celebrate their tenth anniversary with a new factory, new models, new technology, and a renewal of the product-centric focus that brought them this far. They add paulownia wood to the already light women’s cores to reduce the weight further, and launch what will become a defining ski in the Origin. The innovative artwork and performance of the Origin will set the stage for their most award-winning series of skis ever. The awards roll in and they add Liberty dealers across the country.
2015. Their skis get narrower, stronger, and lighter with the addition of carbon fiber in the Origin models and Titanal in the expanded Variant line, featuring the frontside-oriented Variant87. The now legendary Helix and Double Helix get a carbon fiber boost, along with the redesigned Transfer.
2017. They bring Titanal together with carbon and bamboo on the new Variant series, and bring back the directional charger Variant113 for good measure. The women’s Variant line now comes down to a front-side-friendly 80mm waist in an ultra light construction. The Origin line expands to 5 deep with options from the flat-tailed Origin90 all the way up to the powder-specific Schuster Pro. The women’s freeride line is all new, with 4 Genesis waist widths available.
Our favorites are the Genome (left): Don't fear the girth. The Genome is surprisingly nimble, due to tip and tail Bomb Rocker and lightweight construction. You can float, pivot, and romp deep snow, but can lay down tracks on harder stuff because of the unique camber profile The Genome will make you a believer. Fantastic features include: Full tip and tail rocker with positive camber underfoot for maximum floatation and playful feel; Hand made bamboo and poplar laminate core for strong, durable, light weight and eco-friendly liveliness; A polyurethane bumper to smooth out the ride and protect the top sheet against chipping; Custom E-glass creates torsional rigidity while allowing longitudinal flex for easy turn initiation; German HRC 48 steel edges with extra large anchors for durability and heat dissipation; bases that are durable and porous to absorb wax and stay fast. You can't go wrong.
Also LOVE the Origin 116 (right): The Liberty Origin 116 skis are back and better than ever because of the addition of carbon. The Speedcore Carbon core has a carefully matched multi-radius sidecut and a playful tip and rocker. Combining that with a hard-carving midsection, and the perfect waist width of 116mm means that the Origin 116 is quick and easy turn initiation and varied turn shape, but it still holds an edge on the harder stuff. It reminds us all why we love to ski, from pow turns to groomers and anything in between. The Origin 116 is the quintessential deep powder ski but is also a great hard pack ski and it provides more float than even wider skis. It's lighter than most skis that are much narrower, but doesn't sacrifice downhill performance. No matter how much snow you're going to find, you will manage perfectly with this ski. Whether you're skiing aggressively or just for casually enjoying the views, the Origin 116 makes any terrain your personal playground. Whether you are on a dream heli skiing or cat skiing trip, or just going out to your favorite local ski resort on a powder day, the Origin 116 will make your day that much better.
Additional features include: Bomb Rocker – Full tip and tail rocker with positive camber underfoot for maximum flotation and playful feel. Speedcore – Bamboo laminated with poplar for light weight, durability and liveliness; Durethane – A polyurethane bumper to smooth out the ride and protect the topsheet against chipping; Quadaxial Fiberglass – Custom E-glass creates torsional rigidity while allowing longitudinal flex for easy turn initiation; Dense fiber reinforced polymer mat increases screw retention and adds strength; Textured Polyamide Top – Co-extruded material is more durable and easy to grip; Whitewalls / ABS – Resilient and damp UHMW PE sidewalls give a smooth ride and look great. ABS sidewalls are stiff and durable; Sintered P-Tex Base – UHMW PE bases are durable and porous to absorb wax and stay fast; and Metal Edge – German steel edges with extra large anchors for durability and heat dissipation.
Adrenaline 16 Bindings. Freeride performance and the most ergonomic walk mechanism available, the new Adrenalin knows no boundaries. The Freeride Pro Heel provides unmatched force transmission and stability from the wider chassis. Comes with 80mm wide heel track with 60mm of length adjustment. Freeride Pro Toe accepts Alpine and A/T boots easily. 90 degree toe pivot means effortless touring and the Freeflex sliding rail allows for natural ski flex. A simple flick of the pole tip allows the skier to go in and out of tour mode without stepping out of the binding. DIN Range 5-16. Standard size accepts sole lengths of 270-330mm. Most people fit into this size. X-Large size accepts sole lengths of 300-360mm. (Bindings available only with ski purchase.)
Attack Bindings. Lock it down and go. The all new Attack 13 is a lightweight and sturdy alpine binding for all your inbounds needs. The Race Pro Heel provides solid retention, and a reduced stand height of 17mm gives maximum feel and feedback. Designed for today’s wider skis with wide mounting points for more leverage and control. The FR Pro Toe with horizontal spring provides for excellent elasticity to keep you attached to your skis.
(Bindings available only with ski purchase)
Inspired by the power of the Italian Alps, Tecnica boots are made for skiers who give the mountain their all every day. Featuring a traditional feel combined with modern components, Tecnica boots won't disappoint in either fit or performance.
Calzaturificio Tecnica SpA was born on 1960, developing the activity of the small workshop established in the 1930’s by Oreste Zanatta. At the beginning, the company’s activity was focused on work-boots production. Together, with the growing of ski trend in Italy, Tecnica changed its production and directed its activity towards the winter sports market. In 1969 the first major international success was the launch of Moon Boot, an after-ski boot that takes inspiration from the boots worn by the Apollo astronauts who first set foot on the Moon. Moon Boots quickly become synonymous in the world of after-ski boot and symbol of Tecnica success.
In 1970 Tecnica presents Tecnus, the first bi-injiected skiboot, followed in the 80s by the TNT hit series. These are the first steps of the company to reach a leadership position in the ski boot market. In the mid-'80s, Tecnica launches its first outdoor collection that will quickly become one of its major market segments. Tecnica takes over Lowa, the most prestigious German company in the outdoor footwear market. For the first time, an Italian company acquires a top-level german company in this field. In 1998 Tecnica acquired Dolomite, the world’s oldest existing mountain equipment brand. Thus was born Tecnica Group, today a world leader in ski boots, outdoor footwear, after-ski footwear, in-line skating, with its brands Tecnica, Blizzard, Moon Boot, Lowa, Nordica, Dolomite, Rollerblade.
Tecnica has been confirmed as the world leader in after-ski segment and third in ski boots market.
In 2002, the company introduces two revolutionary technologies: HOTFORM, a special thermoformable liner and Rapid Access, an innovative technology allowing the foot to slide in an out of the boot with ease. During all those years, integration and diversification strategies together with the ability to create high performing products have made the company a leader in ski boot, after-ski and outdoor segments.
Innovation, continuous research in the development of collections and focus on the needs of the consumers are the winning features of brand Tecnica.
Tecnica Mach1 130 LV (2018) is one heck of a ski boot. This boot has everything you'd ever want in a ski boot, and much more. This All-Mountain ski boot works for hard snow, racing or newly dropped powder. The proven Mach1 130 LV combines the precision of a high performance machine with an anatomical fit that will blow your mind. A low volume, 98mm extremely anatomical fit in the C.A.S. Liner and C.A.S. Shell gives you a precise fit that lasts. The C.A.S. bootboard rounds out the customizaion capabilities of the C.A.S. system allowing for further personalization. This 130 flex boot will respond to any slope or condition you throw at it.
The C.A.S. Shell is anatomically shaped and marries perfectly with the liners. The dimples on the shell serve as a roadmap for problem fit areas and are easy to customize if needed. The anatomical shape provides a great out-of-the box fit with the ability to be easily customized for problem fit areas. Better fit equals comfort, warmth and performance!
The C.A.S. Liner utilizes a microcell material that is pre-shaped to the anatomy of the foot. The microcell is also easy to customize and has a low pack-out rate over time. The anatomical shape gives you a precise out-of-the box fit. If you have problem fit areas, the liners are super easy and quick to customize. That great fit will remain consistent over the course of the season. Better fit equals comfort, warmth and performance!